Job Designation: Content Specialist

Company: Shuraa Management and Consultancy, Dubai

Job Brief: Dubai-headquartered Shuraa Business Setup is looking for a versatile content specialist to join its marketing team. The candidate is responsible for enriching the branch’s website with informative and SEO-friendly content including blog posts and webpages. He/she will also provide all content marketing collaterals such as social media posts, press releases, and a variety of ads. The suitable candidate should have excellent corporate communication and interpersonal skills that appeal to our audiences, attract customers and boost brand awareness.

Job Responsibilities:

· Providing original and informative marketing content for Shuraa’s associated verticals

· Conducting in-depth research and developing content strategies for website, social media and media campaigns

· Developing content for blogs, articles, press releases, videos, digital campaigns, event and company collaterals, social media campaigns, etc.

· Ensuring the required content is compliant with latest SEO and Google Search policies

· Writing for traditional media including radio campaigns, print campaigns, outdoor advertising, etc.

· Assisting with copy for digital marketing campaigns such as ad copies, landing pages, and timed video scripts

· Planning and executing an advanced social media calendar for associated verticals

· Ensuring all content is proofread, edited, and verified by relevant authorities and aligns with the company’s brand guidelines

· Updating pre-existing content on current verticals to match contemporary trends and official updates

Job Requirements:

· Minimum three years of work experience as a content writer, copywriter, or similar role

· Bachelor's degree in Communications, Marketing, English, Journalism, or related field

· Proficient in all Microsoft Office applications

· Excellent writing, editing, and communication skills

· The ability to handle multiple projects concurrently and work in a fast-paced environment