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Consult with other functions internally (Country Development Managers, Supply Chain, Marketing & Finance) as well as externally (Agencies, Key Accounts & Shoppers) as necessary to gain information and insights, as well as achieve results that are aligned with corporate and functional objectives.
Conduct market visits in coordination with Country Development Managers & Marketing
Develop yearly promotional plan on brand level & country level in line with brand guidelines, Sales feedback as well as shoppers' insights.
Align Trade Marketing and Brand Managers & take into account respective feedback & suggestions. Present to Sales Director & Marketing Director proposed yearly promotional plan for approval.
Align finance on promotional cost by promotion & all related charges.
Develop with Brand Managers, Trade Marketing packaging artwork once plan is approved.
Produce & ship promotional packaging to all markets within agreed timelines.
Ensure packaging quality is always best in class.
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