Key Responsibilities: • Develop and execute data-driven marketing strategies aligned with business objectives. • Manage social media platforms (Instagram, TikTok, LinkedIn, Facebook, YouTube, etc.), ensuring high engagement and growth. • Run and optimize paid advertising campaigns (Google Ads, Meta Ads, TikTok Ads) for customer acquisition. • Plan and oversee marketing activations, events, and influencer collaborations. • Work closely with designers and agencies to maintain brand consistency. • Conduct market research & competitor analysis to refine marketing strategies. • Optimize website content for SEO & lead generation. • Track key performance metrics (ROI, engagement, conversions) and provide actionable insights. • Manage budgets, ensuring cost-effective campaign execution.