TASKS

• Create engaging and high-quality video content tailored for social media platforms, with a strong focus on audience interaction and growth
• Capture and produce class recaps, student moments, and in-class experiences that highlight the learning environment and community
• Plan, shoot, and edit student testimonials that showcase real experiences, success stories, and program impact
• Collaborate closely with teachers and staff to plan and shoot authentic, educational, and promotional content
• Work alongside the graphic designer to develop content carousels, visual posts, and video assets that align with brand guidelines
• Contribute to both written and visual storytelling, including captions, scripts, and short-form video concepts
• Stay up-to-date with social media trends, formats, and platform updates, and proactively suggest content ideas based on trends
• Assist in planning and executing a content calendar that supports marketing and engagement goals
• Ensure all content is optimized for different platforms (e.g., Instagram, TikTok, Facebook, LinkedIn)
• Be available to shoot content during PM hours, aligning with class schedules and peak activity times

The physical demands and work environment that have been described is representative of those an employee encounters while performing the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

This position description is an overview of the major functions and requirements of this position. This document is not intended to be an exhaustive list encompassing every duty and requirement of the position; the Employee s Manager may assign other duties as related or as otherwise deemed appropriate and necessary within the general scope, without the need for additional compensation.