- Assist in the development and execution of digital marketing campaigns, leveraging data analytics to optimize strategies.
- Conduct thorough market research to identify emerging trends and customer preferences, informing future campaigns.
- Manage and curate engaging content across social media platforms, ensuring alignment with brand messaging and tone.
- Analyze website and social media performance metrics, generating insightful reports to guide marketing decisions.
- Support email marketing initiatives by creating targeted content and analyzing recipient engagement rates.
- Collaborate with graphic designers and content creators to produce visually appealing and impactful marketing materials.
- Optimize website SEO through keyword research and on-page optimization techniques to increase organic traffic.
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