Job Type
Full-time
Work Type
On-Site
Location
Dubai, UAE
Experience
1 - 2 years
- Develop and Implement Social Media Strategies
- Create tailored social media strategies to promote our podcasts, drive listener engagement, and expand our audience across platforms like Facebook, Instagram, Twitter, LinkedIn, and TikTok.
- Work with podcast hosts and teams to develop engaging content and campaigns that resonate with our target audience.
- Create Engaging Content
- Design and write content for social media posts, podcast episode promotions, and newsletters using tools like Canva and Photoshop.
- Create audio and visual teasers (e.g., video clips, audiograms, quotes) to promote podcast episodes and special content.
- Manage and Monitor Social Media Channels
- Oversee the day-to-day management of our social media accounts, ensuring they align with the brand’s voice and objectives.
- Engage with followers, respond to comments, and build community around the podcast content.
- Analyze and Report on Performance
- Track, analyze, and report on the performance of social media campaigns, podcast episode growth, and audience engagement metrics.
- Use insights from analytics tools (Google Analytics, social media insights, podcast hosting platforms) to optimize campaigns and improve listener acquisition.
- Create and Manage Paid Social Media Ads
- Design and run paid advertising campaigns (e.g., Facebook/Instagram ads, YouTube ads) to increase podcast listenership and awareness.
- Monitor campaign performance, adjust targeting and budgets, and ensure maximum ROI.
- Lead Generation & Audience Growth
- Develop strategies to attract new subscribers, listeners, and podcast clients through lead generation techniques, content marketing, and partnerships.
- Utilize email marketing and other digital tools to nurture leads and maintain strong relationships with current and potential listeners.
- Collaborate with Podcast Hosts and Creators
- Work closely with podcast hosts, producers, and content creators to develop promotional strategies, schedule content releases, and coordinate marketing efforts.
- Promote guest appearances, interviews, and special episodes to increase excitement and engagement around new content.
- Basic Web Development Knowledge
- Update and maintain the podcast website or landing pages (e.g., WordPress) with fresh content, episode updates, and show notes.
- Ensure that the website is optimized for SEO and provides a seamless user experience for podcast listeners.