Marketing Responsibilities:

• Develop and execute marketing plans and strategies to meet company objectives.
• Create engaging content for social media, websites, email campaigns, and other marketing channels.
• Manage and optimize digital marketing campaigns, including SEO/SEM, PPC, and social media advertising.
• Conduct market research to identify trends, opportunities, and customer needs.
• Analyze marketing data and metrics to measure the effectiveness of campaigns and strategies.
• Coordinate and participate in promotional activities and trade shows.
• Maintain brand consistency across all marketing materials and channels.

Administrative Responsibilities:

• Provide general administrative support to the team, including scheduling meetings, handling correspondence, and maintaining office supplies.
• Assist in preparing reports, presentations, and documents.
• Manage office operations, including filing, record-keeping, and data entry.
• Coordinate travel arrangements and manage calendars for senior staff.
• Handle incoming calls and direct them to appropriate personnel.
• Support HR functions, such as onboarding new employees and organizing company events.