Job Type
Work Type
Location
Experience
We are a small start-up, luxury women’s fashion made in Europe.
reporting to brand owner and working on developing a step-by-step sales strategy for the brand in Gulf region and especially in Dubai / UAE. This means suggesting ideas on how to drive brand exposure in the market (following) in a luxury segment with a purpose to drive sales (retail & wholesale).
It’s a freelance role so all ideas / sales proposals / marketing or PR sales initiatives will be discussed with the owner in regular bi-weekly meetings.
The role incorporates next to sales also brand management responsibilities.
Details of the agreement are to be found in the freelance work contract.
· Present the brand story to potential buyer to build social media following in Gulf region and especially Dubai/UAE
· Suggesting cost effective PR/marketing activities to increase brand exposure (pop ups / events / parties / info stands etc.) under guidance of brand owner & creative director
· Come up with ideas how & where to cost-effectively present the brand in an elegant & luxury manner (we are a startup, so resources are limited) focused on maximizing results (IG following / engagement / email newsletter / own ecom sales
· Individually presenting collection to potential buyers and placing orders
· Creating database of customers with their emails / phone numbers and short portfolios
· Market research to create a list of potential wholesale accounts interested in buying our collections for trials (private boutiques or larger wholesale accounts)
· Promoting the brand actively withing the UAE/Dubai market
· Fulfilling a brand ambassador role – so present the brand in elegant and luxury way always communicating in clear, elegant and respectful way via brands IG account or email account
· Communicate with customers potential and active ones via WhatsApp / email / IG – new mobile number might be provided TBD
· Key objective of this role is to make customers fall in love with the brand – understand the brand values and buy us to play a role of brands friends.
· Future role spectrum might be extended to other markets or responsibilities subject to successful development of the relationship
· Collaborate with owner/creative director and Très Tilda PR manager or other team members when required.