Sales Strategy Development:Develop and implement comprehensive national sales strategies to meet and exceed revenue targets.Analyze market trends, customer needs, and competitive activities to identify growth opportunities.Set annual sales targets and KPIs and provide regular performance reporting.Marketing Leadership:Oversee the planning and execution of national marketing campaigns to enhance brand awareness and drive customer acquisition.Collaborate with the marketing team to create compelling content, promotional materials, and digital campaigns that support the sales effort.Manage marketing budgets and ensure resources are allocated efficiently to achieve maximum impact.Team Management:Lead, mentor, and develop a high-performing national sales team, providing guidance and support to achieve individual and team goals.Foster a collaborative environment between sales, marketing, and other departments.Conduct regular performance reviews, set clear objectives, and ensure ongoing training and development.Customer Relationship Management:Build and maintain relationships with key customers, distributors, and partners at a national level.Ensure customer satisfaction by addressing concerns, gathering feedback, and implementing improvements.Market Analysis and Reporting:Monitor market conditions, competitor activities, and customer feedback to refine sales and marketing strategies.Provide detailed reports on sales performance, marketing campaign effectiveness, and market trends to senior leadership.Budget and Resource Management:Manage and allocate the sales and marketing budget effectively.Ensure all activities are cost-effective and aligned with overall business goals.Collaboration with Other Departments:Work closely with the product development, operations, and finance teams to ensure alignment between marketing and sales initiatives and the overall business strategy.Coordinate with regional sales managers and other stakeholders to ensure consistent messaging and execution of sales goals.