Education:

• Bachelor’s or Master’s degree in Data Science, Computer Science, Statistics, Marketing, or a related field.

Experience:

• 5+ years of experience in data science, with a focus on digital marketing and customer analytics.
• Proven track record of using data science to drive business growth and improve marketing strategies.

Technical Skills:

• Proficiency in Adobe Analytics, Adobe Experience Manager, Adobe Target, and other Adobe tools.
• Strong programming skills in languages such as Python, R, or SQL.
• Experience with data visualization tools like Tableau, Power BI, or similar.
• Knowledge of machine learning and predictive modeling techniques.
• Familiarity with big data technologies and platforms (e.g., Hadoop, Spark).