Job Summary

Incumbent is responsible for driving the commercial strategy, sales growth, and market expansion across the GCC region. This senior leadership role will oversee business development, key account management, pricing strategy, and cross-functional alignment to ensure sustainable growth in both B2B and B2C markets. The role requires a deep understanding of the oils and fats industry, regional trade dynamics, regulatory frameworks, and customer needs. The incumbent will lead a team of commercial professionals, forge strategic partnerships, and play a critical role in shaping the brand’s presence and profitability in the GCC

Roles and Responsibilities

Develop and execute comprehensive commercial and business expansion strategies across the GCC, aligned with global and regional objectives.

Identify and capitalize on new market opportunities, strategic partnerships, and growth channels. Lead, mentor, and manage high-performing commercial teams, setting clear KPIs and fostering a results-driven culture.

Drive sustainable revenue growth and profitability through strategic sales planning, pricing optimization, and market penetration initiatives.

Build and maintain strong relationships with key customers, distributors, government agencies, and industry stakeholders to enhance market presence.

Oversee contract negotiations, pricing strategies, and margin management to meet financial targets.

Collaborate cross-functionally with supply chain, finance, marketing, and technical teams to deliver integrated commercial solutions.

Monitor market trends, competitive landscape, and regulatory changes to inform proactive business decisions.

Lead market entry strategies, product innovation, and portfolio diversification within the oils and fats segment.

KPI

Revenue growth % in the GCC region

Number of new business partnerships and contracts secured

Expansion into new markets within the GCC Market share growth within the region

Performance relative to key competitors

Work experience requirement

10 yrs. of relevant experience in FMCG in commercial/ sales development function.

Minimum 6 years' experience in consumer marketing Strong experience in ME & Levant

Qualifications

MBA preferred or international degree in Business Management/ Marketing or equivalent