Support in developing trade activities to allow the sales to reach their targets.
Manages content creation on blogs, social media and other media.
Supports the sales team to improve customer relationships and the buying process
Maintains and manages influence relationships
Designs and implements digitals marketing strategy with the goal of driving traffic and/or brand recognition
Creates successful social media media campaigns to grow a brands audience
Plan meetings, events , conferences and trade shows by identifying requirements, establishing contacts, developing schedules and assignments, and coordinating mailing lists.
Maintain close coordination with all Category & Brand Manager to update the seasonal calendar and relative preparations.
Maintain close coordination with all marketing team to devise means to improve display and internal communication / marketing.
Develop approved promotional kits and overlook the preparations.
Maintain close monitor on the trade budget and make sure that expenditures are within the approved guidelines.
Develop summary reports on the budget to the Marketing Managers.
Develop reports reporting the evaluation of the trade activities.
Maintain accurate historical data on all events, trade operations or kits for future reference.
Act as a liaison between category managers & Brand managers and the sales department or the corporate functions.
Prepare promotion discount and its profitability for each promotion.
Provide support to Category and Brand Manager/s.
Maintain close coordination between the marketing department and the other functions to make sure proper alignment for efficient implementation.
Support in developing the approved promotional kits and overlook the preparations.
Maintain and update the MKT department Data Cabinet for all the active brands while maintaining the history for all previous brands
