•Marketing, Branding, and Designs: coordinate and lead the communication with our marketing agency on the new designs deadlines planning and execution for existing range and all NPDs we have in the pipeline.

•Advertising and Promotion: via our marketing agency, MS will be responsible for planning and executing advertising campaigns across various social media platforms (FB, Instagram, TikTok). Coordinating promotional activities and materials for product launches, trade shows, and in-store promotions.

•Digital Marketing: work closely with our marketing agency in managing digital marketing efforts, including social media campaigns, content creation to engage customers and drive online awareness.

•Sales Support: working closely with the sales team to provide marketing materials, flyers, product details, listing letters, etc…

•Collaboration: Working cross-functionally with other departments such as production, QC, and commercial to ensure alignment and support for marketing and NPD’s initiatives.

•Brand Management: work closely with commercial and business head, in developing and managing the brand's identity and ensuring consistent messaging across all marketing channels.

• Strong understanding of marketing principles and practices.

• Proficiency in digital marketing tools and platforms (e.g., Google Analytics, social media management tools, Instagram, Facebook & TikTok)

•Be a self-starter and able to independently move projects forward, prioritize tasks, and meet deadlines.

•Expertise in managing project management and keen attention to detail.

•Must be meticulous and possess excellent project management and organizational skills.

•Copywriting and proofreading experience that validates excellence in verbal and written communication.