Title: National Sales Manager – Detergent & FMCG

Location: Jeddah, Kingdom of Saudi Arabia

Industry: FMCG – Detergents & Household Products

Employment Type: Full-time

Reporting to: General Manager / Managing Director

Job Summary:

We are seeking a dynamic and results-driven National Sales Manager with strong experience in the detergent and broader FMCG industry selling to KSA distribution sector. The ideal candidate will be responsible for developing and executing a national sales strategy to drive revenue growth, expand market share, and manage key client relationships across the Kingdom of Saudi Arabia.

Key Responsibilities:

• Develop and implement a national sales strategy aligned with company objectives for detergent and related FMCG products.
• Lead and manage the country-wide sales team, including Regional Sales Managers, Key Account Managers, and Field Sales Executives.
• Achieve and exceed sales targets across modern trade, traditional trade, wholesale, and institutional channels.
• Identify new market opportunities and oversee the launch of new products.
• Build and maintain strong relationships with key distributors, retailers, and modern trade partners.
• Analyze market trends, customer needs, and competitor activities to adapt strategies accordingly.
• Prepare detailed sales forecasts, budgets, and periodic reports for senior management.
• Monitor sales KPIs and ensure performance targets are met or exceeded.
• Train, mentor, and evaluate the performance of the sales team to enhance capabilities.
• Collaborate with marketing, supply chain, and production teams to ensure alignment across functions.
• Ensure compliance with company policies and Saudi regulations.

Qualifications & Experience:

• Bachelor’s degree in business administration, Marketing, or a related field
• 8–12 years of progressive experience in FMCG sales, with at least 3–5 years in a senior sales leadership role.
• Proven experience in the detergent/home care category is mandatory.
• Strong understanding of the Saudi distribution landscape, including knowledge of regional differences.
• Demonstrated ability to manage P&L, budgeting, and forecasting.
• Experience managing both modern and traditional trade channels.
• Excellent negotiation, communication, and leadership skills.
• Fluent in English & Arabic
• Must be based in or willing to relocate to Jeddah, KSA.

Key Competencies:

• Strategic Thinking & Commercial Acumen
• Leadership & Team Development
• Sales Planning & Execution
• Strong Analytical & Decision-Making Skills
• Customer-Centric Approach
• Adaptability and Resilience in a Competitive Market

Package & Benefits:

• Competitive salary with performance-based incentives
• Company car or car allowance
• Annual bonus based on KPIs
• Medical insurance
• Housing allowance (if applicable)
• Annual air ticket
• Opportunities for career progression within a growing organization