Introduce new products to customers, coordinate trials and follow up to ensure successful implementation.Conduct regular customer visits across GCC countries and address their technical requirements. Provide customers with updates on newly launched or upcoming products in the market. Monitor market trends and competitor activities to enhance the company’s competitiveness. Identify and explore new market opportunities to expand the business footprint.Maintain strong relationships with existing customers to ensure repeat business and customer satisfaction.Support the Sales Manager & Business Director in handling customer calls, inquiries and follow-ups.Collaborate with internal teams (technical, production, logistics) to ensure timely order processing and delivery. Participate in trade shows, exhibitions, and promotional events to increase brand awareness and sales.Manage colour matching/sample development requests from various customers and ensure the timely submission of colour matching samples.