Target Market Development: Identify and target new business opportunities within the holiday home and interior design sectors, focusing on products like furniture, curtains, wallpaper, wallpanels, flooring, and other home solutions.
Relationship Building & Management: Establish and nurture long-term relationships with holiday home owners, property developers, and interior designers to understand their design needs and propose tailored solutions.
Sales Strategy: Develop a comprehensive business development plan targeting the holiday home industry and interior designers. Conduct presentations and lead sales negotiations to secure new contracts.
Product Knowledge & Consultation: Serve as a knowledgeable consultant to holiday home owners and interior designers, offering expert advice on outdoor solutions that enhance the aesthetic and functional value of their properties.
Networking & Partnerships: Attend trade shows, industry events, and networking opportunities related to holiday homes, interior design, and outdoor living. Build partnerships with key players in these sectors, including architects, designers, and developers.
Lead Generation: Develop and execute strategies for generating leads through online research, cold-calling, email marketing, and referrals within the interior design and holiday home communities.
Collaboration with Design Teams: Work closely with the design and product teams to ensure the products meet the unique needs of holiday home projects and interior design requirements.
Client Retention: Ensure exceptional customer service for existing clients, ensuring their satisfaction with our outdoor solutions and encouraging repeat business and referrals.
Market Research: Stay up-to-date on the latest trends in both the outdoor living and interior design sectors. Analyze competitor offerings and identify opportunities to differentiate our products.
Reporting & Analytics: Track sales performance, manage CRM data, and report progress on KPIs and targets. Analyze trends to adjust strategies as needed.
