Job Title: Marketing Officer
Location: Abu Dhabi
Job Summary:
We are looking for a dynamic and results-driven Marketing Officer to join our team. The successful candidate will be responsible for developing and executing marketing strategies and initiatives to promote our services, including commercial brokerage, transaction follow-up services, administrative support for businessmen, and general trading. The Marketing Officer will play a key role in building brand awareness, generating leads, and driving customer engagement.
Key Responsibilities:
- Develop and Implement Marketing Strategies:
- Create and execute comprehensive marketing plans to promote commercial brokerage, transaction follow-up services, administrative services, and general trading.
- Identify target markets and develop strategies to reach and engage them effectively.
- Conduct market research to understand customer needs, preferences, and trends.
- Brand Management:
- Enhance brand visibility and maintain a strong online and offline presence.
- Develop marketing materials, including brochures, presentations, and website content, to effectively communicate our services.
- Manage social media accounts and create engaging content to build a strong online community.
- Lead Generation and Sales Support:
- Develop and implement lead generation campaigns to attract potential clients.
- Work closely with the sales team to provide marketing support and ensure the successful conversion of leads into clients.
- Track and analyze lead generation efforts to optimize campaign performance.
- Client Relationship Management:
- Build and maintain relationships with key clients and partners.
- Provide excellent customer service and ensure client satisfaction with our services.
- Follow up on client inquiries and requests in a timely and professional manner.
- Event Planning and Coordination:
- Plan, organize, and execute marketing events, trade shows, and promotional activities.
- Coordinate with external vendors, partners, and stakeholders to ensure successful event execution.
- Represent the company at industry events and networking opportunities.
- Reporting and Analysis:
- Monitor and analyze marketing campaign performance and provide regular reports to management.
- Use data-driven insights to optimize marketing strategies and tactics.
- Stay up-to-date with industry trends, competitor activities, and emerging marketing technologies.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Proven experience in marketing, preferably within the commercial brokerage, administrative services, or general trading industries.
- Excellent Arabic communication and interpersonal skills.
- Ability to work independently and as part of a team.
- Strong analytical skills and the ability to interpret data to drive marketing decisions.
- Creative thinking and problem-solving abilities.
Key Competencies:
- Strategic thinking and planning
- Attention to detail and organizational skills
- Customer-focused approach
- Ability to multitask and manage time effectively
- Adaptability and willingness to learn
