The primary focus of this role is to drive the achievement of set targets of revenue, gross margin, and branches profit and loss while managing the overall tires sales performance to consistently deliver seamless customer experience.

What you will do:

•    Establish optimal tires retail customer service setup with the network and relevant stakeholders
•    Enhance the tires value chain by researching and implementing new products and services
•    Ensure and monitor optimal capacity of resources within the sales team and distribution channels
•    Ensure compliance with all local government regulations and principal policies and procedures to minimize operational risk
•    Constantly evaluate through performance management and coaching, all direct reports to support the development and growth of all associates
•    Analyse customer feedback to identify areas for improvement
•    Effectively manage stakeholders and resolve issues through regular communication
•    Submit accurate weekly sales forecasts for management reporting
•    Plan, design and promote seasonal marketing campaigns at least twice a year to accelerate sales of a particular product
•    Identify and arrange for tires to be released along with a new model to capitalise on the normal demand for new vehicles
•    Work closely with the Inventory control manager to maintain optimum stocks at branch level to minimise lost sales due to non-availability of sizes
•    Handle all external and internal dealers/customer queries in a timely manner
•    Make frequent trips at least once every quarter to all 
•    Work closely with all concerned principal representatives periodically to launch seasonal campaigns and effectively handle all product, stock, technical related matters and disseminate information with all sales and after sales staff
•    Monitor and achieve the manufacturer set target on tires sale through proper coordination
•    Job holder keeps vigilance on the local market for competitors on the products available and pricing and discuss the impact and re-evaluate the strategy if required to remain competitive in the tires market
•    Identify, liaise with vendors, determine financial viability and launch new tires to meet the customer varied needs and maximise financial profitability
•    Evaluate technically the quality and reliability of such products be considered before new products are introduced
•    Evaluate business opportunities to set up independent outlets carrying all our accessories as one stop shop, outside our facilities and submit the feasibility study proposal to management for approval