Unicaf logo
Digital Marketing Executive

Unicaf

Job Type

Full-time

Work Type

On-Site

Location

Sharjah, UAE

Experience

4 - 8 years
  • Develop and manage digital campaigns for lead acquisition via paid search, social, and SEO.
  • Plan a calendar monthly/quarterly/annual and create engaging, platform-specific content across Instagram, Facebook, TikTok, LinkedIn, Snapchat etc. - Schedule and manage content calendars aligned with product launches and promotions.
  • Build digital campaigns to enhance brand visibility. - Collaborate with brand and content teams to produce visuals and messaging aligned with brand guidelines
  • Coordinate with B2B, B2C (Retail/Online), and FMCG sales teams to support targeted campaigns. - Create tailored content and landing pages for various channels and customer segments.
  • Monitor campaign performance using tools like Google Analytics, Meta Insights, etc. - Report KPIs weekly/monthly with insights and recommendations
  • Liaise with Brand Marketing, Training, Sales, and Product teams to align messaging and campaign goals.
  • Support implementation and optimization of email campaigns and automation workflows (e.g., welcome series, retargeting).
  • Stay up to date with digital trends, competitors, and emerging platforms/tools. - Propose new ideas for campaign optimization and engagement.