- Marketing Strategy: Develop and implement marketing strategies to drive traffic, conversions, and revenue for the Emmariets Coop e-commerce platform.
- SEO & SEM: Optimize the platform for search engines and manage paid campaigns to improve visibility.
- Content Management: Oversee the creation of product listings, promotional content, and landing pages on their platform.
- Email & Social Media Marketing: Manage email campaigns and social media promotions to engage customers and encourage repeat purchases.
- Analytics & Optimization: Track performance metrics, conduct A/B testing and use data analytics to enhance the user experience.
- Product Management: Collaborate with product teams to ensure the platform is user-friendly and improves customer journeys.
- Budget Management: Oversee and allocate the marketing budget for maximum ROI.