Conduct thorough research to identify existing trademarks, patents, and copyrights that may impact the company's trademark portfolio and brand identity.
Draft, file, and prosecute trademark applications, ensuring compliance with applicable trademark laws and regulations.
Handle trademark disputes, including enforcement actions, opposition proceedings, and litigation, to protect and strengthen the company’s trademark rights.
Monitor industry trends and legal developments related to trademarks and other intellectual property, providing proactive advice on potential risks and opportunities for the company’s brand.
Conduct regular IP audits with a focus on the strength and vulnerabilities of the company’s trademark portfolio.
Educate internal teams on the importance of trademark protection and implement best practices for safeguarding the company’s trademarks and brand assets.
Collaborate with cross-functional teams (e.g., marketing, branding, and product development) to develop trademark strategies that support the company’s business objectives and brand positioning.
Negotiate and prepare trademark licensing agreements, ensuring that terms align with the company’s brand strategy and long-term goals.
Advise internal teams on the protection, enforcement, and expansion of the company’s trademark rights, including global trademark strategies and portfolio management.
Assist in developing and executing strategies for optimizing the value of the company’s trademark assets and maximizing their commercial potential.